Lali has been working in the cosmetic industry for many years. Before opening her own business with her brother in Georgia in 2017, she worked abroad for many years and learned about the sugaring hair removal method there. Sugaring involves pulling hair out of the skin with the help of a sugar paste. This is completely natural, contains no chemical additives and leaves no traces. For this reason, the sugaring method is absolutely safe even for pregnant women and children. Today, Lali operates 6 branches. 3 of them are located in Tbilisi and one each in Batumi, Kutaisi and Rustavi.
In addition to her role as managing director, Lali continues to work as a sugaring specialist on a daily basis. Her brother supports her in marketing and financial management. Lali loves her business and wants to grow as a sugaring pioneer in Georgia and open additional branches. She is also considering offering her customers other products and procedures in addition to sugaring. For example, care products that are used before and after the sugaring process. She is also considering becoming active in the surrounding countries via franchise companies in the future. Soon she will also be offering sugaring courses and training new employees.
Lali is an honest person and every recommendation means a lot to her. She is very happy to have found BPN Georgia and believes that her company can become even more successful thanks to BPN. She has already attended several BPN seminars and developed a business plan.
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