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Giorgi S.

Due to traffic jams, the inhabitants of Tbilisi spend more and more time in their cars. With traffic congestion on the rise, air pollution is increasing day by day. In order to neutralize unpleasant odors in his vehicle, automobile enthusiast Giorgi set out to find a high-quality car air freshener. He found what he was looking for at the Polish manufacturer "Vinove" and initially ordered a few packs for his own use.

The air fresheners developed by "Vinove" in collaboration with French perfumers and Italian designers met with a very positive response from his colleagues, so that Giorgi, who had previously been employed as a marketing specialist, spontaneously decided to apply to "Vinove" as an importer for the Georgian market. The company agreed to the offer. Since then, Giorgi has been busy building a nationwide network of resellers. If sales continue to develop positively, Giorgi will leave his current job and devote himself completely to his import and trading company.

Project ID

GE080

Country / City

Georgia / Tbilisi

Employees at start

2

Employees potential

6

Entrepreneur Sponsorship

Training and coaching monthly CHF 250 over 2 years

Project description

Due to his good knowledge of the market and his years of experience as a sales specialist, there are already further offers on the table from foreign companies that would like to introduce their products to Georgia through the company Giorgi founded. Giorgi hopes to create 6 additional jobs for sales and logistics staff in the next few years. Always open to new ideas and food for thought from other European countries, Giorgi first approached BPN in 2020. As an active participant and attentive listener, he has already taken part in 10 BPN seminars and workshops, and also makes regular use of the individual coaching offer. Giorgi pursues his vision with determination and diligence.

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Are there still questions or uncertainties?
We will be happy to help you:

Caroline Flück

Fundraising & Event Manager
+41 31 305 25 26
caroline.flueck@bpn.ch