Dental practice

Ketavan G.

Before the trained dentist Ketevan took the plunge into self-employment, she worked for insurance companies for several years. She came into close contact with many dental practices and was able to study the local market in detail. Around 4 years ago, Ketevan finally set up her own dental practice.

Project ID

076

Country / City

Tiblisi

Jobs at the start

20

additional potential jobs

4

entrepreneur sponsorship

Training and coaching CHF 250 per month for two years

Project description

Their services are aimed at domestic and foreign patients from the middle and high segments. Hygiene and cleanliness are top priorities at Ketevan's dental practice. The treatment rooms are state of the art and her company is one of the few dental practices in Tbilisi to be internationally certified. Ketevan sees patient communication as an important quality factor: her customers should always feel that they are in good hands during their entire stay at the dental practice. Patients with severe dental anxiety (dentophobia) and small children are also treated with great sensitivity.

By improving capacity utilization and focusing on more affluent foreign customers, Ketevan aims to more than double its turnover over the next four years. The planned profits will be used to drive forward technical modernization.

Ketevan is hard-working, eager to learn and eager to take her company to the next level. She has already attended numerous BPN training courses on business plan development, positioning, social media marketing, employee management and self and employee motivation. Ketevan has also already taken advantage of the coaching offer and, together with BPN, has thought about how she could position her offer even better on the market.

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Caroline Flück

Philanthropy Manager
+41 31 305 25 26
caroline.flueck@bpn.ch