Feminine hygiene articles

Booked

Liliane U.

Liliane witnessed the harsh reality faced by girls, particularly in rural areas of Rwanda, who do not have access to or cannot afford suitable menstrual products. Even those who can afford sanitary pads sometimes do not have access to these products, causing them to miss classes for fear of soiling their clothes and feeling ashamed. Liliane also understands the needs of corporate women who spend a lot of time sitting down and therefore need healthy and practical menstrual products that are particularly absorbent and comfortable to wear. Liliane is an entrepreneur who has made it her mission to combat the lack of feminine hygiene products in Rwanda. She has been producing sanitary towels with her company since 2020. With a Bachelor's degree in Environmental and Health Sciences and professional experience in the water, sanitation and hygiene sector, Liliane has the ideal backpack for her business.

Project ID

RW412

Country / City

Rwanda / Kigali

Employees at start

6

Employees potential

10

Entrepreneur Sponsorship

Training and coaching monthly CHF 250 over 2 years

Project description

The company produces sanitary pads that are not only affordable, safe, thin, comfortable and super absorbent, but also defy social norms by being aesthetically pleasing. The goal is to break the stigma surrounding menstruation and pave the way to a world where every girl can manage her period comfortably and confidently.

Liliane reaches girls and women between the ages of 12 and 45 in urban and rural areas with low, middle and high incomes. You can find the products in over 30 stores across the country. To reach underserved communities, especially school girls who cannot afford sanitary pads, Liliane partners with non-governmental organizations, charities and government initiatives that share a similar goal.

Liliane plans to develop markets beyond Rwanda in the Democratic Republic of Congo and Burundi. Her vision is to operate a fully automated factory for this purpose. In the BPN program, Liliane is particularly looking forward to being able to make important business decisions more strategically and to receiving professional support in the area of financial management. Liliane is working with passion and quality awareness to realize her dream.

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Are there still questions or uncertainties?
We will be happy to help you:

Caroline Flück

Fundraising & Event Manager
+41 31 305 25 26
caroline.flueck@bpn.ch

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