Physiotherapy

Alejandro D.

Alejandro started offering his services independently straight after completing his degree in physiotherapy. He always had the clear goal of setting up his own business. To do this, he would occasionally rent space in an existing clinic or visit patients at home. The beginning was difficult, but his mother encouraged him to be patient. After 3 years, Alejandro invested his money in some equipment and eventually opened his own physiotherapy clinic.

Project ID

423

Country / City

Nicaragua / Managua

Jobs at the start

8

additional potential jobs

8

entrepreneur sponsorship

Training and coaching CHF 250 per month for two years

Project description

Alejandro's company grew steadily and he soon hired additional staff. Although he was constantly training himself and reading a lot, Alejandro realized that he needed help with the management of his company. So he approached BPN and signed up for our training program. With BPN, he has focused his ambitious growth plans and is learning to plan concrete steps and better define his customer segment. Due to the high quality and reputation of Alejandro's practice, he realized that it doesn't make sense to be as cheap as other providers.

Alejandro would like to open another branch in a more central location in the future and also offer virtual services, such as training at home. To this end, he wants to enter into alliances with doctors who also appeal to a medium to higher customer segment and also look into collaborating with fitness centers or sports teams.

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Are there still questions or uncertainties?
We're be happy to help you:

Caroline Flück

Philanthropy Manager
+41 31 305 25 26
caroline.flueck@bpn.ch