Aida lives with her family in Tokmok. Together with her husband, she runs a specialist shop selling Korean skincare products, perfume, and decorative cosmetics. With a great deal of commitment and a keen sense for trends, she has gradually developed into the role of entrepreneur. What began in 2016 without much retail experience is now an established address for customers who value effective products and personal advice.
They initially started out selling soap in a large store, but this concept did not prove economically viable. The turning point came with the discovery of Korean cosmetics. Initially placed on a single shelf on a trial basis, the products quickly proved to be in high demand. The range was systematically reorganized and moved to its own boutique in the shopping center. After the pandemic, the couple seized the opportunity to rent additional retail space and further expand the business.
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